Positiva News

Avicii – Wake Me Up

On 14th July, Avicii is set to release new single ‘Wake Me Up!’, the first track to be taken from his hotly anticipated forthcoming album, which is due before the end of the year. The single and album will be released by PRMD and Positiva in the UK and distributed via PRMD (pronounced Pyramid), the newly established label that is also home to Cazzette and Henrik B.

Retaining the hallmarks of Avicii’s production in its driving beat, rousing arrangements and emotive melodies, the scuffed guitar riff adds layers to the rhythm section of ‘Wake Me Up!’ while the stirring lead synth riff is complimented by the rich vocals and storytelling lyrics.

Used to a hectic schedule, this summer looks busy even by Avicii’s standards. Alongside his residency at Ushuaia, Ibiza throughout the season, he will be playing headline slots at the first EDC London and Creamfields in the UK, as well as hosting leading tastemaker Pete Tong’s Radio 1 takeover on 5th July.

Pre order “Wake Me Up” here.

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